What GDPR says about e-mailings after May 25

You probably also received tons of e-mails referring to GDPR lately. Quite often I see the message “GDPR enforces us to ask you whether we can keep on contacting you”. That is not true.  GDPR enforces every organization to ask permission to start e-mailing (opt-in), and enforces every organization to allow the receiver in every e-mailing to opt-out again. If you had the “opts” right yesterday, there is no reason to ask that again. A good reason, of course, is use this GDPR occasion to clean-up the database, and get rid of old data that have no value any longer, but could create a liability in the future. But that’s not the same as blaming GDPR for having to send an e-mailing to the whole address database.

Mark Zuckerberg to feel the European heat

Facebook’s CEO, Mark Zuckerberg, today had a different experience in Brussels than in the US. Shorter and sharper. Europe was much better prepared, and much more eager to defend the privacy of its citizens. It’s a pitty we have not that much juridical power over an American company. Some of the quotes will probably not go unnoticed. Especially Guy Verhofstadt from Belgium must have pushed a button saying “do you want to be remembered as Bill Gates and Steve Jobs who have created fantastic value for all of us, or do you want to be remembered as the person that created a monster that is ruining our democracy.”

  • View the statement of Guy Verhofstadt via this link: http://www.standaard.be/cnt/dmf20180522_03523832.