And now the major question. What happens with your personal data? Or let’s turn it the other way – what would you want to happen with your personal data? What do you want companies to do with your e-mail address, your pictures, your professional CV, your intimate information, your actions taken by security cameras, your medical images?
THÁT IS WHAT GDPR IS ABOUT
Do you want companies to send you mailings – or not? That is GDPR too, but it is just a very small part of the regulation. Of course, spam can be annoying, and that’s why everyone is talking about it. More important, however, is what happens with your data. GDPR now gives European citizens like you and me the right to ask organizations why they need your data, what they do with it, how they protect it, when they will delete it.